Public vs Private Rewards for Community
Interesting piece from Richard Millington
We tried a small experiment two months ago among 23 members of two superuser programs.
One group of members received private, personal, rewards (notes of gratitude, swag, introductions to engineers).
Another received the same but it was in public, i.e. members received @mentions, thanks in the private group channel, swag they were encouraged to photograph themselves with and share with the group, and group introductions to engineers.
The rewards weren’t exactly equal, but the results weren’t even close. The public rewards were far more effective at driving more contributions, increasing positivity of contributions, and anecdotally helping members get along a lot better.
Read the rest here: https://www.feverbee.com/part-of-group