Analytics: What is an "Active User"?
In our current analytics release how do we define this stat:
Existing Release
- Traffic :
a. Number of Active Users over time
b. Unique Visits by Role Type
c. Page Views over Time
d. New Users over Time
- Posting
. New Discussions over Time
a. New Comments over Time
b. New Posts (Discussion + Comments) over Time
c. Posts by Type (filter)
d. Posts by Category (filter)
e. Post by Role Type (filter)
- Engagement
. Post Positivity Rate
a. Average Time to First Comment
b. Visits per Active User
c. Average Posts per Active User
d. Average Comments per Discussion
- Q&A
. Questions Asked over Time
a. Questions Answered over Time
b. Answers Accepted over Time
c. Average Time to Answer
d. Average Time to Accept
Comments
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Copying what @DaazKu wrote in chat for reference:
https://github.com/vanilla/analytics/blob/master/plugins/vanillaanalytics/README.md#active-users
- When reading widgets descriptions you can always add "during/for the selected time range" at the end of the sentence.
- Active Users: Number of distinct members that viewed a page on the forum.
- TL;DR: Members that viewed a page on the forum for the selected time range.
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Does a member include a guest?
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No, the only metric we collect on guests is page views. They cannot be distinguished between "active" or not because we don't know who they are.
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I've updated the README with a glossary and edited some widget descriptions to not interchange "user" with "member".
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Thanks!
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